Is Work Working For You - And Your Organization?
We help founders, owners, and senior leaders scale their operations, optimize their supply chain, and clear daily triage
Led by William Ni — Former Big 4 Consulting Managing Director & Chicago Booth MBA
Now Accepting Fall Inquiries
We Scale Businesses. We Make Them Run Better.
Principal-led advisory for owners, executives and leadership teams who want a business that grows, operates efficiently, and does not depend on heroics. Led by a former PwC Consulting Managing Director with 20+ years of experience across more than 60 organizations.
Scale the Business. Tighten the Operation.
For founders, owners and division leaders whose companies have outgrown the way they run today. We diagnose where growth is stalling, where operations leak margin, and where the business still depends on a few people, then build the system that fixes it.
Growth Architecture
Strategy, commercial engine and operating model that compound without founder heroics.
Operational Efficiency
Process, cost and cash discipline, with automation and AI applied where they actually pay.
Leadership Bench
Accountability, decision rights and a team that owns outcomes without constant intervention.
Executive Advisory & Role Performance
A confidential, peer-level advisor for CEOs, C-suite officers and senior leaders stepping into bigger mandates. Decision rights, board and stakeholder dynamics, AI judgment, and the personal bandwidth to lead well.
Principal-Led. Limited Capacity. Senior Standard.
Every engagement is led directly by William Ni, not delegated to a junior team. Capacity is deliberately limited so each client receives principal-level attention and complete confidentiality, and the first conversation is a mutual evaluation of fit.
Principal-Led
You work with the person whose experience you are hiring, throughout.
Confidential
Discreet by default, with sensitive decisions handled with care.
Outcome-Focused
Clear priorities, clear measures, and accountability for results.
The F6 Ethos™: Two Lenses, Six Dimensions Each
Sustainable performance depends on a small number of interdependent capabilities. Our diagnostic scores each one so the first conversation starts with evidence.
Focus
Clarity on where the business plays, who it serves, and what it will stop doing.
Foundation
An operating model, governance and accountability that hold up as you grow.
Financials
Unit economics, cash predictability and disciplined capital allocation.
Flywheel
A repeatable commercial and delivery engine that compounds without founder heroics.
Force
A leadership bench that owns outcomes without constant owner involvement.
Flow
How work moves across teams and systems, including where AI practically helps.
Focus
Protecting time for high-leverage thinking instead of reactive triage.
Foresight
Holding a clear multi-year view of strategy, market and AI-driven change.
Fluency
Judging AI and data well enough to question what your team and your tools tell you.
Function
Clear decision rights and delegation, so work moves without constant escalation.
Follow-Through
An operating rhythm that turns priorities into measurable results.
Fortitude
Composure, presence and stamina under sustained pressure.
AI Amplifies the System It Joins
Placed on top of unclear decision rights or inefficient processes, AI mostly speeds up the confusion. William approaches it with an engineering lens, a computer science foundation from UIUC, and hands-on experience, starting with how decisions are made and how work gets done, then identifying where AI earns its place.
Start with decisions, not tools
Clarify who decides what before adding technology to the workflow.
Be specific about value
Separate real margin and capacity gains from activity that only looks modern.
Build the human side
Prepare leaders and teams to question, govern and use AI well.
Start with the F6 Alignment Pulse
A three-minute diagnostic that scores your business or your role across six dimensions and frames our first conversation.